Some people view traditional direct mail and postage pricing as ancient history (at worst) or quaint (at best). But the truth is that what’s traditional is rapidly regaining prominence among the world’s most successful brands.
As in fashion, “what is old is new” in marketing, too. Many of our most successful clients incorporate direct mail into their integrated marketing campaigns.
When considering a mailed outreach campaign, be sure to factor in the new U.S. Postal Service’s increases taking effect as of May 31, 2015.
How Will this Affect Your Organization?