5 Digital Marketing Trends to Act On in 2018 If You’re Not First, You’re Last. With so many studies on the latest digital marketing technologies and tools to use, it can be overwhelming trying to keep up with the trends and knowing which ones to pay...
We Won a Hermes Platinum Award for PHFA’s Annual Report! Award-winning design? Yeah, we’ve got it. The Association of Marketing and Communications Professionals (AMCP) presented Graphcom with a Platinum Hermes Creative Award for our design work on the...
Spring Clean Your Signage Are Updates to Your Outdoor Signs on Your Spring Cleaning List? It’s that time of year again! The snow is melting, the birds are chirping, the days are growing longer, and the cold winter weather has done a number on our homes and businesses....
How to Optimize Your User Experience You Can’t Afford to Ignore UX Anymore! Whether you struggle with finding the time to optimize it or you’re stuck trying to get other key players in your organization to see the return on investment, user experience (UX) is no...
The Rainbow Connection Perception is everything—color matters, especially in marketing. From the moment we see a logo, ad, billboard, or sign we instantly make assumptions about that product or company and how we feel about it. What’s often the driving force behind...
10 Secrets for a Successful Employee Giving Campaign Invest in Your Employees and They’ll Invest in Your Organization Employee giving campaigns are a crucial part of many organizations’ fundraising goals—they mobilize philanthropic efforts from the inside out (because...
Avoid These Healthcare Marketing Mistakes Oops! Are You Sabotaging Your Marketing Efforts Without Even Knowing It? We’ve been around the block a time or two in our 30-plus years. We’ve helped countless healthcare organizations create meaningful, engaging...
United States Postal Service Announces New Prices How much will postage cost you in 2018? Effective on Jan. 21, 2018, the United States Postal Service (USPS) will increase all postage rates for mailing and shipping. So, what does this mean for your business? Take a...
How to Create a Compelling Case for Support Make Your Prospects an Offer They Can’t Refuse Your case for support (also referred to as a “case statement”) is one of the most important tools in your fundraising toolbox. Think of your case for support as the center...
Graphcom Unveils New Mount Airy Welcome Monument Sign All Signs Point to Graphcom The Town of Mount Airy recently held an unveiling ceremony for the new Mount Airy welcome monument sign, which was created by Graphcom. The 88-inch tall, 160-inch wide sign was unveiled...
Krista Scarlett
Krista Scarlett
