by Krista Scarlett | Jul 11, 2018 | Account Management, Blog, Branding
A Partner with a Purpose Rethinking the Traditional Agency of Record Model Imagine three packaged gifts sitting neatly in a row. These boxes are labeled TV Ads, Print Ads, and Radio Ads; they represent traditional marketing services. For organizations without an...
by Krista Scarlett | Jul 11, 2017 | Account Management, Blog, Branding
A Partner with a Purpose Rethinking the Traditional Agency of Record Model Imagine three packaged gifts sitting neatly in a row. These boxes are labeled TV Ads, Print Ads, and Radio Ads; they represent traditional marketing services. For organizations without an...
by Krista Scarlett | Jun 2, 2017 | Account Management, Blog
10 Tips For Owning the Room At Your Next Meeting Ready to Impress At Your Next Meeting? You’re getting ready for a big meeting with a client or prospective donor, and you want them to feel like you’re the only choice for them. You need to ooze confidence and sell...
by Krista Scarlett | Apr 12, 2017 | Account Management, Blog
What Does an Account Manager Do? A Q&A with Graphcom’s Account Management Maven Jenny Yingling You hear the term “account manager” all the time (and, if you’re a Graphcom client, maybe you’ve even worked with one), but what does an account manager...