by Christie Wisniewski | Jun 16, 2020 | Blog, Data Analytics, Digital Marketing, Marketing Advice
The Ultimate Campaign Tracker Creating UTM Codes to Measure Success If you don’t measure the success of your campaigns, how will you know what’s performing well and what’s not? UTM codes are a simple way to track the impact of your marketing and, ultimately, build...
by Christina Karolewicz | Oct 12, 2018 | Blog, Data Analytics, Featured, Uncategorized
Class Is In Session: The Balanced Scorecard Just When You Thought You Were Done with Report Cards… Typically, organizations judge their performance using financial key performance indicators (KPIs) like revenue and profit. While financial performance is...