Are You Leaving Money on the Table? Maximize Matching Gifts An estimated $4-7 billion in matching gift funds goes unclaimed every year, yet 84% of donors are more likely to give if their contributions get matched. For healthcare and nonprofit organizations, matching...
White Hat vs. Black Hat SEO: What’s the Difference? Take an Ethical Approach to SEO Have you visited a webpage and realized that it uses a ton of keywords related to your search, but the information has no value? This is a common trait of black hat SEO, a deceptive...
Adobe No Longer Supporting Type 1 Fonts in 2023 How to Prepare for the End of Type 1 Fonts We said goodbye to Adobe Flash Player at the end of 2020, and now another change is on the horizon. In January 2023, Adobe will discontinue Type 1 fonts. You’ll no longer be...
Conducting and Filming Remote Interviews Tips for Successful Remote Interviewing Thanks to ever-evolving technology, remote interviews are becoming a popular option for marketing and content creation. Not only do they allow your subject to speak from the comfort of...
The Ultimate Campaign Tracker Creating UTM Codes to Measure Success If you don’t measure the success of your campaigns, how will you know what’s performing well and what’s not? UTM codes are a simple way to track the impact of your marketing and, ultimately, build...
Remote Work and Communication Is Your Team Communicating Effectively? Many workers have gone remote in the past few months due to the COVID-19 pandemic. Remote work comes with plenty of perks—no commute, comfier pants, and sometimes more schedule flexibility. However,...
Support COVID-19 Relief on #GivingTuesdayNow How Can You Help? The global threat of COVID-19 has affected nearly every person on the planet, but it also presents us with an opportunity to unite as a global community. Now, more than ever, is the time to come together...
Graphcom Expands Capabilities During COVID-19 Crisis What Can Graphcom Create for You? Businesses and organizations across the country are quickly adapting their safety protocols to help protect their customers and employees from COVID-19. Even in these uncertain...
How to Become a Thought Leader in Healthcare Everyone is an expert in something… Why not take that knowledge and put a voice to it online to benefit your healthcare organization? Whether you work in the development office or on the communications or marketing...
Graphcom Gets Creative After Hours We’re even more talented than you think… Do you ever wonder what the Graphcom team does outside of work? We have so many creative minds in our midst, and many of them carry their skills over to hobbies like crafting,...