Christie Wisniewski
by Christie Wisniewski | Feb 20, 2025 | Blog, Content Marketing, Fundraising, Marketing Advice, Nonprofit & Fundraising
How to Simplify Your Donors’ Journey You could have the most sympathetic cause, a heartstring-tugging story, or an attention-grabbing pitch. But if your donors encounter a long, confusing donation form or inconsistent campaign materials, you risk losing what you’ve...
by Christie Wisniewski | Jul 5, 2023 | Blog, Digital Marketing, Featured, Marketing Advice, SEO
White Hat vs. Black Hat SEO: What’s the Difference? Take an Ethical Approach to SEO Have you visited a webpage and realized that it uses a ton of keywords related to your search, but the information has no value? This is a common trait of black hat SEO, a deceptive...
by Christie Wisniewski | May 2, 2022 | Blog, Graphic Design, Industry News, Printing & Mailing
Adobe No Longer Supporting Type 1 Fonts in 2023 How to Prepare for the End of Type 1 Fonts We said goodbye to Adobe Flash Player at the end of 2020, and now another change is on the horizon. In January 2023, Adobe will discontinue Type 1 fonts. You’ll no longer be... by Christie Wisniewski | Apr 19, 2022 | Blog, Content Marketing, Digital Marketing, SEO, Web Design
Supply Chain Delays and Shortages Navigating and Understanding the Paper Shortage From toilet paper to computer chips, the pandemic has caused many product shortages across the globe. One of the latest shortages beginning to impact everyday life is paper—an integral...
by Christie Wisniewski | Feb 17, 2022 | Blog, Digital Marketing, Marketing Advice, Video Marketing
Conducting and Filming Remote Interviews Tips for Successful Remote Interviewing Thanks to ever-evolving technology, remote interviews are becoming a popular option for marketing and content creation. Not only do they allow your subject to speak from the comfort of...
by Christie Wisniewski | Jun 16, 2020 | Blog, Content Marketing, Data Analytics, Digital Marketing, Marketing Advice, Marketing Analytics
The Ultimate Campaign Tracker Creating UTM Codes to Measure Success If you don’t measure the success of your campaigns, how will you know what’s performing well and what’s not? UTM codes are a simple way to track the impact of your marketing and, ultimately, build...
by Christie Wisniewski | Jun 2, 2020 | Blog, Company Culture, COVID-19, Human Resources, Marketing Advice
Remote Work and Communication Is Your Team Communicating Effectively? Many workers have gone remote in the past few months due to the COVID-19 pandemic. Remote work comes with plenty of perks—no commute, comfier pants, and sometimes more schedule flexibility. However,...
by Christie Wisniewski | Apr 28, 2020 | Blog, COVID-19, Culture of Good, Fundraising
Support COVID-19 Relief on #GivingTuesdayNow How Can You Help? The global threat of COVID-19 has affected nearly every person on the planet, but it also presents us with an opportunity to unite as a global community. Now, more than ever, is the time to come together...
by Christie Wisniewski | Apr 28, 2020 | Blog, Company Culture, COVID-19, Culture of Good, Healthcare Marketing, Nonprofit & Fundraising, Signage
Graphcom Expands Capabilities During COVID-19 Crisis What Can Graphcom Create for You? Businesses and organizations across the country are quickly adapting their safety protocols to help protect their customers and employees from COVID-19. Even in these uncertain...
by Christie Wisniewski | Jan 12, 2018 | Blog, Content Marketing, Healthcare Marketing
How to Become a Thought Leader in Healthcare Everyone is an expert in something… Why not take that knowledge and put a voice to it online to benefit your healthcare organization? Whether you work in the development office or on the communications or marketing...