7 Ways to Welcome New Donors A new donor’s first gift is a test. They’ve decided your organization is worth trusting with their money, but they haven’t decided yet whether it’s worth trusting again. What happens in the days and weeks after that first gift often...
Capturing Patient Stories 101 Patients are the heart of every healthcare organization—and the backbone of healthcare fundraising. Their stories inspire action, build trust, and drive donations like nothing else can. In fact, 70% of people are more likely to give to an...
Are You Leaving Money on the Table? Maximize Matching Gifts An estimated $4-7 billion in matching gift funds goes unclaimed every year, yet 84% of donors are more likely to give if their contributions get matched. For healthcare and nonprofit organizations, matching...
How to Simplify Your Donors’ Journey You could have the most sympathetic cause, a heartstring-tugging story, or an attention-grabbing pitch. But if your donors encounter a long, confusing donation form or inconsistent campaign materials, you risk losing what you’ve...
Showcasing Philanthropic Impact: Wellstar Foundation Impact Reports The Wellstar Foundation serves as the philanthropic arm of Wellstar Health System, one of the largest healthcare systems in Georgia, providing care to over 1.3 million people. As a nonprofit...
Reflecting on Remarkable Moments with Impact Report Allegheny Health Network (AHN)’s mission is to create a remarkable health experience, freeing people to be their best. The Office of Development, AHN’s sole fundraising entity, works to make that mission possible by...
Elevate Your Donor Stewardship Using Email Automation Want to Increase Donor Engagement and Retention? Try Automating Your Emails. It’s the ongoing challenge healthcare development offices and nonprofits like yours face: how do we keep current donors engaged and...
Why Your Organization Needs a Healthy Donor Stewardship Plan Foster Long-Term Support and Sustainability Through Your Stewardship Efforts As a nonprofit or healthcare fundraiser, you know securing funding is more than transactions; it’s about building relationships...
Direct Mail (Fundraising) Is Not Dead It’s Still the King of Fundraising ROI Myth: Direct mail is a relic of the past, overshadowed by flashy digital fundraising campaigns. Fact: Direct mail is still alive and thriving—and remains the core driver for fundraising...
Five Reasons to Audit Your Database Have You Audited Yours Lately? Auditing your database has the power to unlock greater fundraising results. By routinely evaluating your database for accuracy, efficiency, and effectiveness, you can identify new opportunities to...
