Stop Scrolling: Social Media Caption Writing That Drives Engagement You’ve crafted a strategy, created graphics, images, or video, and you’re ready to push live. And then… a handful of likes, no comments, and enough tumbleweeds to fill a Western. Your nonprofit,...
Capturing Patient Stories 101 Patients are the heart of every healthcare organization—and the backbone of healthcare fundraising. Their stories inspire action, build trust, and drive donations like nothing else can. In fact, 70% of people are more likely to give to an...
Showcasing Philanthropic Impact: Wellstar Foundation Impact Reports The Wellstar Foundation serves as the philanthropic arm of Wellstar Health System, one of the largest healthcare systems in Georgia, providing care to over 1.3 million people. As a nonprofit...
How Content Marketing Builds Your Business What is Content Marketing? Don’t let anyone fool you into thinking it’s some crazy, complex marketing tactic that can only be performed by marketing agencies. It’s not. If you take a few minutes to examine the marketing noise...
7 Rules for Writing Effective Fundraising Letters Write Something Worth Reading An effective fundraising appeal is a solicitation from one person to another, describes an opportunity to meet the recipient’s personal needs or achieve personal desires by...
How to Capture Your Donor’s Attention in 8 Words That’s All You Get You have eight words to capture a donor’s attention. In the ongoing war for a reader’s attention, you’re the underdog caught in an epic battle, competing with the internet, texting,...
Graphcom Creative Names New Writer & Editor Graphcom Creative is happy to announce that Krista Scarlett has joined its staff as writer and editor. In her new role, she will be responsible for marketing copywriting and editing for our clients and for internal...
Graphcom Creative Hires Copywriter/Editor Kelly Brooks has joined Graphcom Creative as a copywriter and managing editor of Frederick Gorilla magazine. “When we were looking for a writer/editor to add to our creative team, we knew we wanted someone who had...
