HIPAA’s Technical Safeguard Requirements for Variable Data Mailings Can Personalization Put You at Risk? When it comes to healthcare marketing, few strategies are as powerful as variable data mailing, but great customization comes with great responsibility....
Recognize and Avoid Variable Data Security Risks White Paper 2.7 Recognize and Avoid Variable Data Security Risks Personalized printing and targeted messaging can enhance member engagement, but they also pose serious compliance risks. HIPAA violations, data breaches,...
Adapting Together: A Quick Update on Tariff Changes We’re Navigating Shifts to Keep Your Projects on Track At Graphcom, we know staying ahead of industry changes is key to your success. Here’s a quick update on the impact of recent tariff changes on...
Showcasing Philanthropic Impact: Wellstar Foundation Impact Reports The Wellstar Foundation serves as the philanthropic arm of Wellstar Health System, one of the largest healthcare systems in Georgia, providing care to over 1.3 million people. As a nonprofit...
Reflecting on Remarkable Moments with Impact Report Allegheny Health Network (AHN)’s mission is to create a remarkable health experience, freeing people to be their best. The Office of Development, AHN’s sole fundraising entity, works to make that mission possible by...
Direct Mail (Fundraising) Is Not Dead It’s Still the King of Fundraising ROI Myth: Direct mail is a relic of the past, overshadowed by flashy digital fundraising campaigns. Fact: Direct mail is still alive and thriving—and remains the core driver for fundraising...
Save Big on Postage in 2024! Find Out If You Qualify for This Special USPS Postage Discount The United States Postal Service (USPS) is rolling out a fantastic opportunity for high-volume mailers to save big on postage in 2024. If you mailed more than 1 million pieces...
USPS Delays May Affect Your Marketing Efforts Delayed Mail and Packages? Here’s Why. We know you’ve noticed. There are tremendous U.S. Postal Service (USPS) delays right now. We won’t lie. We continue to be amazed by just how bad it is! The past year (RIP 2020) has...
USPS Extends Mail Hold Period What does that mean for your business? The USPS is responding to the growing number of COVID-19 related business closures by extending the mail hold time period. To accomodate businesses that have closed and have a full mailbox, or are...
Association Publications: To Print or Not to Print Launching a New Publication or Revamping Your Current One? Your publication is the vehicle that represents your association and can be one of the most valuable benefits of membership. A member-centric approach to your...
