by Krista Scarlett | Jun 21, 2017 | Blog, Company Culture
Creating a Company Culture that Captivates You Are Who You Hire Building a strong company culture is hard. It takes the right mix of people, from upper-level management to your lowest-level employees. Every employee has to feel like they’re a part of the team that’s...
by Krista Scarlett | Jun 2, 2017 | Account Management, Blog
10 Tips For Owning the Room At Your Next Meeting Ready to Impress At Your Next Meeting? You’re getting ready for a big meeting with a client or prospective donor, and you want them to feel like you’re the only choice for them. You need to ooze confidence and sell...
by Krista Scarlett | May 22, 2017 | Blog, Video Marketing
The Power of Video Marketing in 2017 It’s a No-Brainer—Video Should Be Part of Your Next Marketing Campaign I don’t know if you’ve noticed, but video is everywhere. It’s emerged as an effective way to grab people’s attention and get them to engage with your content....
by Krista Scarlett | May 9, 2017 | Blog, Graphic Design
Get a Behind-the-Scenes Look at Graphcom’s Graphic Design Team A Q&A with Graphcom Art Director Jessica Dean When Art Director Jessica Dean started working at Graphcom in 2009, the Creative division was nothing like it is today. With only three people working in...
by Krista Scarlett | Apr 12, 2017 | Account Management, Blog
What Does an Account Manager Do? A Q&A with Graphcom’s Account Management Maven Jenny Yingling You hear the term “account manager” all the time (and, if you’re a Graphcom client, maybe you’ve even worked with one), but what does an account manager...
by Troy Dean | Apr 3, 2017 | Blog, Healthcare Marketing
Invest in Marketing Products that Deliver Marketing budgets are hard to come by… Especially for healthcare organizations who often debate the benefits of using in-house resources vs. outside vendors. The reality is, going the agency route will save you money,...
by Krista Scarlett | Mar 29, 2017 | Blog, Marketing Analytics
Embrace the Data Revolution With Marketing Analytics A Q&A with Graphcom’s Marketing Analyst Extraordinaire Everywhere we look, it seems like data and analytics are being used across all professions. From marketing to sports, data makes us smarter by showing us...
by Kevin Kelly | Mar 19, 2017 | Blog, Branding, Signage
Branding & Signage—A Happy Marriage for Your Business Your Brand Identity Matters How do you distinguish one brand from another? Are you a McDonald’s French fry connoisseur, or do you prefer Burger King fries? Do you take your car to Jiffy Lube, or do you prefer...
by Brent Hackman | Mar 6, 2017 | Blog, Book Club
10 Things We Learned From “10% Happier” “Tame the Voice in Your Head and Reduce Stress” I won’t lie—I was skeptical of “10% Happier” before I started reading the book. It’s not that I thought meditation or mindfulness was for hippies or Buddhists (like the...
by Troy Dean | Mar 3, 2017 | Awards & News, Blog
MEET GRAPHCOM’S HIPAA EXPERT Certified in Protecting Patient Health Information Now more than ever, Graphcom is well-equipped to address the intricacies and ever-changing requirements of Health Insurance Portability and Accountability Act (HIPAA), the federal law...