by Jess Heydlauf | Apr 1, 2024 | Branding, Content Marketing, Digital Marketing, Social Media Marketing
How to Build Brand Loyalty on Social Media Brand loyalty may be a buzzword in the marketing world, but it’s far from a fad. And, in today’s day and age, we all know social is king. So, where do the two meet? And how can they live in harmony together? Let’s explore...
by Ashley Woodford | Oct 6, 2020 | Blog, Branding, Graphic Design, Printing & Mailing, Signage, Sports Marketing
Let Graphcom Be Your Teammate Hit a Homerun with Graphcom’s Professional and Collegiate Sports Team Marketing Why jump from agency to agency when you could get everything you need to support your professional or collegiate sports team from one place? Graphcom...
by Krista Scarlett | Apr 5, 2019 | Blog, Branding, Content Marketing, Featured, Marketing Advice
Creating a ‘Culture of Good’ Damn, It Feels Good to Be Good What your employees say, see, do, and feel often says more about your organization than your products and services. Happy or inspired employees feel engaged in their work and want to create...
by Krista Scarlett | Mar 21, 2019 | Blog, Branding, Content Marketing, Featured, Marketing Advice
Graphcom Launches New Website Experience Notice Anything Different? Graphcom, an award-winning marketing firm with creative, production, and signage capabilities, recently launched a new and improved website at www.graphcom.com. The revamped website features a...
by Brent Hackman | Feb 4, 2019 | Blog, Branding, Content Marketing, Featured, Marketing Advice
Words with Friends Why Your Company Needs a Controlled Vocabulary Have you ever considered how Facebook has completely changed the way people use the word “like”? It’s not just a verb anymore—the word now has a completely different context in the social media...
by Krista Scarlett | Jul 11, 2018 | Account Management, Blog, Branding
A Partner with a Purpose Rethinking the Traditional Agency of Record Model Imagine three packaged gifts sitting neatly in a row. These boxes are labeled TV Ads, Print Ads, and Radio Ads; they represent traditional marketing services. For organizations without an...
by Krista Scarlett | Jul 5, 2018 | Blog, Branding
Start with Why Inspire Action—Take Your Why from Concept to Creation Authenticity is a major part of what makes a brand approachable. In the competition for sales and donations, it’s the organizations that relate an authentic brand that cross the finish line first....
by Krista Scarlett | Oct 10, 2017 | Blog, Branding
5 Steps to Marketing Success Repeatable Process, Unrivaled Results—It’s How We Roll Providing a great product with stellar customer service is just the first step to winning and keeping customers. You also need to showcase your brand’s personality, with...
by Krista Scarlett | Jul 11, 2017 | Account Management, Blog, Branding
A Partner with a Purpose Rethinking the Traditional Agency of Record Model Imagine three packaged gifts sitting neatly in a row. These boxes are labeled TV Ads, Print Ads, and Radio Ads; they represent traditional marketing services. For organizations without an...
by Kevin Kelly | Mar 19, 2017 | Blog, Branding, Signage
Branding & Signage—A Happy Marriage for Your Business Your Brand Identity Matters How do you distinguish one brand from another? Are you a McDonald’s French fry connoisseur, or do you prefer Burger King fries? Do you take your car to Jiffy Lube, or do you prefer...
