by Krista Scarlett | Jun 10, 2024 | Blog, Content Marketing, Fundraising, Healthcare Marketing, Nonprofit & Fundraising
Why Your Organization Needs a Healthy Donor Stewardship Plan Foster Long-Term Support and Sustainability Through Your Stewardship Efforts As a nonprofit or healthcare fundraiser, you know securing funding is more than transactions; it’s about building relationships...
by Krista Scarlett | Sep 26, 2023 | Blog, Healthcare Marketing, Nonprofit & Fundraising, Printing & Mailing
Save Big on Postage in 2024! Find Out If You Qualify for This Special USPS Postage Discount The United States Postal Service (USPS) is rolling out a fantastic opportunity for high-volume mailers to save big on postage in 2024. If you mailed more than 1 million pieces...
by Christie Wisniewski | Apr 28, 2020 | Blog, Company Culture, COVID-19, Culture of Good, Healthcare Marketing, Nonprofit & Fundraising, Signage
Graphcom Expands Capabilities During COVID-19 Crisis What Can Graphcom Create for You? Businesses and organizations across the country are quickly adapting their safety protocols to help protect their customers and employees from COVID-19. Even in these uncertain...
by Kristin Hundley | Sep 17, 2019 | Blog, Featured, Healthcare Marketing, Industry News, Nonprofit & Fundraising
CMS Updates 2020 Guidelines for Medicare & Medicaid Marketing It’s That Time of Year Again Are you ready for the updates to the Center for Medicare and Medicaid’s (CMS) 2020 Medicare and Marketing Communications Guidelines (MCMG)? It’s a good idea to...
by Kristin Hundley | Apr 15, 2019 | Blog, Featured, Healthcare Marketing, Industry News
New Guidelines for Medicare & Medicaid Marketing CMS Changes Compliance Requirement Guidelines The Centers for Medicare and Medicaid Services (CMS) updated its Medicare Marketing Guidelines for 2019. Are your communications and marketings teams prepared for the...
by Krista Scarlett | Aug 6, 2018 | Blog, Education Marketing, Healthcare Marketing, Nonprofit & Fundraising
Turn Your Donors Into Your Fundraising Cheerleaders Gooooooo Team, Go! Believing leads to belonging, and your donors are some of the best cheerleaders for your cause or fundraising campaign. Think of them as your core external team, an extension of your development...
by Kristin Hundley | Mar 19, 2018 | Blog, Healthcare Marketing
What Was the “Buzz” at the 2018 RISE Nashville Summit? Booth #77 was rockin’ in the Music City! Last week we dusted off our boots and headed south to Nashville, determined to create a “buzz”—both literally and figuratively!—at the 12th Annual RISE Nashville...
by Krista Scarlett | Feb 8, 2018 | Blog, Healthcare Marketing
Avoid These Healthcare Marketing Mistakes Oops! Are You Sabotaging Your Marketing Efforts Without Even Knowing It? We’ve been around the block a time or two in our 30-plus years. We’ve helped countless healthcare organizations create meaningful, engaging...
by Christie Wisniewski | Jan 12, 2018 | Blog, Content Marketing, Healthcare Marketing
How to Become a Thought Leader in Healthcare Everyone is an expert in something… Why not take that knowledge and put a voice to it online to benefit your healthcare organization? Whether you work in the development office or on the communications or marketing...
by Krista Scarlett | Nov 17, 2017 | Blog, Fundraising, Healthcare Marketing
How to Create a Compelling Case for Support Make Your Prospects an Offer They Can’t Refuse Your case for support (also referred to as a “case statement”) is one of the most important tools in your fundraising toolbox. Think of your case for support as the center...