A Fall Fundraising Appeal

As the Frederick area’s leading healthcare provider, Frederick Health continues to expand its services across the county. Beginning in 1902 as a 12-bed hospital, it has grown into a state-of-the-art healthcare system with more than 4,000 team members, over 25 locations, and a network of specialty providers.

Every fall, Frederick Health works with Graphcom to design, print, and mail a one-page fundraising appeal letter to current and lapsed donors, patients, and the community at large. A segment of this audience is provided to Frederick Health for Graphcom’s development team to personalize before sending. Each year’s letter is different, but it always focuses on a timely cause that needs donor support—a new cancer treatment center, expanded critical care facilities, and more.