Healthcare

Graphcom showcases what’s awesome about healthcare organizations like yours, improves patient outcomes and communications across multiple channels, and generates immediate cost savings. To put it simply: we help you create meaningful relationships with your patients, staff, donors, and community. We’ve been around the block for a while, so we know all the rules, regulations, guidelines, and competitive environments our healthcare clients face. This informs each strategy we recommend and drives our team to produce uniquely compelling solutions to our clients’ challenges.

We’ve worked with physician groups, hospitals, health payers, accountable care organizations, long-term care facilities, rehabilitation centers, pharmaceutical and life science companies, you name it during our 35+ year history. Need help creating and printing collateral for your new treatment center? Easy. How about wrapping your medical transportation vehicles? We do that right here on site. Frustrated by sloppy or unsecured mailing fulfillment processes? Perhaps you need a mobile app to help patients find your clinicians more easily? We have the perfect solution for you.

Sometimes our clients require us to interact with sensitive personal health information. We take security and privacy very seriously and maintain 24-hour security over our facilities both on and offline. Every Graphcom employee must pass HIPAA training, even though only a small select team ever interacts with personal health information, and we never disclose names for companies with an established Business Associate Agreement. It’s that added layer of protection that assures your healthcare marketing is in the right hands.

A Sampling of Our Clients

Payers

Healthcare payers like you face a highly competitive and regulated market that requires all communication to be agile and innovative ideas to attract new members and improve retention. Are you satisfied with the results you’re getting from your member and provider engagement program, or could they be better?

That’s where we come in. Graphcom is a unique partner that works with today’s top healthcare payers to fine tune their outreach and create campaigns that get results. We’re actively tuned into your challenges and opportunities, plus we have the in-house capabilities to create the strategies and tools you need to succeed. We develop, execute, and support member and provider outreach strategies that support risk adjustment and member engagement. Engage members and providers, improve your operations, and get remarkable results—we’ve got you covered.

We offer:

What does it take for today’s healthcare payers to boost member engagement? Read our white paper.

Engagement is our goal. Enhance your outreach with help from Graphcom.

Providers

We support many of the busiest healthcare providers in the mid-Atlantic region. We’re proud to know that our marketing services help caregivers educate patients and build healthier communities. From large hospital systems and group practices to independent physician groups and senior living and retirement communities, our clients know they can count on us for all of their healthcare marketing needs.

Not sure if your internal print shop can meet your needs for a new healthcare campaign? We can. Need a little extra technical design talent on the new iPad app? Sure thing. Trying to figure out how you’re going to raise $380 million to build a new genetics research center? Now you’re talking. Looking to become a clinically integrated independent physicians association and need a new marketing presence for the community and FTC? We can help. Are you looking to establish a new group practice or physician hospital organization and need help let the community know? We’re committed to doing all of this and then some, and we use real-time analytics to do it smarter than our competition.

We offer:

Check out our white paper to learn how to boost donor acquisition using data analytics. 

Need help with your healthcare marketing? We’d love to hear from you!

Partners

Behind the scenes of every great health system are collaborative partnerships helping to improve quality, access and outcomes, and reduce costs. With their expertise, these partners help to foster meaningful relationships between patients and providers, create loyal patients, and encourage better health outcomes and coordinated care. Sound familiar?

Graphcom works directly with healthcare payers and providers across the country, but we also work with partners just like you to help you achieve your goals. Together, we’ll create compelling brands and messages that clearly express the value your products and services offer.

Wish you had almost 100 marketing experts across creative and technical disciplines focused on your product launch? You can. Not sure if you’re ready for a full-time VP or director of marketing but know you need expert healthcare marketing help now? We have you covered. Need help building momentum behind your new accountable care organization with local providers, healthcare companies, and the community? We have almost 100 experts across a range of creative and technical disciplines ready to help.

We offer:

We get by with a little help from our friends (a.k.a our partners). Let’s be friends.

Foundations

Are you satisfied with the results you’re getting from your fundraising efforts, or could they be better? Perhaps now is the time for a fresh start. 

Graphcom has worked with healthcare foundations just like yours to produce and perfect their marketing and fundraising efforts. Our recommended strategy is based on a combination of data-driven results, winning marketing principles, and best practices in fundraising. It’s all about donor acquisition, stewardship, and engagement. As a full-service, healthcare philanthropy-focused marketing firm, we understand best practices for employee giving, capital campaigns, major gifts, grateful patients, pipeline donors, and more.

And, unlike other firms, we can provide creative design, production, deployment, and analytics all under one roof. We’ve got all the right tools to help you hit your goals. 

We offer:

Our success stems from yours. We’re here to help.

Explore our collection of case studies, work samples, and white papers related to healthcare.

All
Case Study
Portfolio
White Paper
Frederick Memorial Hospital Cancer Center Exterior
A Campaign for a New Cancer CenterCase Study, Healthcare, Nonprofit
Medstar Hospital Washington, D.C.
A Case for SupportCase Study, Healthcare, Nonprofit
family holding hands 2
A Record Fundraising YearCase Study, Healthcare, Nonprofit
Event Marketing Campaign
A Synergistic Event Marketing CampaignCase Study, Healthcare, Nonprofit
mossrehab m-power program
Albert Einstein Society VideographyEducation, Healthcare, Nonprofit, Portfolio
Albert Einstein Society Einstein wigs
An Employee Giving Success StoryCase Study, Education, Healthcare, Nonprofit
ashp syringe and bottles
ASHP VideographyHealthcare, Nonprofit, Portfolio
bon secours children's activity book
Bon Secours Children's Activity Book (Pro Bono)Healthcare, Portfolio, Pro Bono
Team brainstorming
Boost Member Engagement with AnalyticsHealthcare, White Paper
Customize Mailings with Variable Data PrintingEducation, For-Profit, Healthcare, Nonprofit, White Paper
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