American Society of Health System Pharmacists
American Society of Health System Pharmacists (ASHP) represents pharmacists who serve as patient care providers in acute and ambulatory care settings. The organization’s more than 40,000 members include pharmacists, student pharmacists, and pharmacy technicians.
Graphcom was hired by ASHP to produce a marketing campaign to launch the 19th edition of ASHP’s Handbook on Injectable Drugs. We designed, wrote, and printed the necessary digital marketing and print collateral pieces, including brochures, to promote the printed and electronic versions of the handbook.