Turn Your Donors Into Your Fundraising Cheerleaders
Turn Your Donors Into Your Fundraising Cheerleaders Gooooooo Team, Go! Believing leads to belonging, and your donors are some of the best cheerleaders for your cause or fundraising campaign. Think of them as your core external team, an extension of your development...
A Partner with a Purpose
A Partner with a Purpose Rethinking the Traditional Agency of Record Model Imagine three packaged gifts sitting neatly in a row. These boxes are labeled TV Ads, Print Ads, and Radio Ads; they represent traditional marketing services. For organizations without an...
Start with Why
Start with Why Inspire Action—Take Your Why from Concept to Creation Authenticity is a major part of what makes a brand approachable. In the competition for sales and donations, it’s the organizations that relate an authentic brand that cross the finish line first....
5 Digital Marketing Trends to Act On in 2018
5 Digital Marketing Trends to Act On in 2018 If You’re Not First, You’re Last. With so many studies on the latest digital marketing technologies and tools to use, it can be overwhelming trying to keep up with the trends and knowing which ones to pay...
We Won a Hermes Platinum Award for PHFA’s Annual Report!
We Won a Hermes Platinum Award for PHFA’s Annual Report! Award-winning design? Yeah, we’ve got it. The Association of Marketing and Communications Professionals (AMCP) presented Graphcom with a Platinum Hermes Creative Award for our design work on the...
Spring Clean Your Signage
Spring Clean Your Signage Are Updates to Your Outdoor Signs on Your Spring Cleaning List? It’s that time of year again! The snow is melting, the birds are chirping, the days are growing longer, and the cold winter weather has done a number on our homes and businesses....
How to Optimize Your User Experience
How to Optimize Your User Experience You Can’t Afford to Ignore UX Anymore! Whether you struggle with finding the time to optimize it or you’re stuck trying to get other key players in your organization to see the return on investment, user experience (UX) is no...
What Was the “Buzz” at the 2018 RISE Nashville Summit?
What Was the “Buzz” at the 2018 RISE Nashville Summit? Booth #77 was rockin’ in the Music City! Last week we dusted off our boots and headed south to Nashville, determined to create a “buzz”—both literally and figuratively!—at the 12th Annual RISE Nashville...