Making a Heartfelt Impact With Annual Appeal Mailings

Hospice of Frederick County was founded in 1980 by a group of community volunteers who wished to offer compassionate support to terminally ill patients and their families, and to those who were grieving.

The nonprofit organization, which is also a division of the Frederick Health system, has grown in size and scope, but its focus remains the same: to honor each person’s journey through illness or grief with dignified care, compassionate support and gentle guidance.

Hospice of Frederick County teamed up with Graphcom to produce its annual appeal mailings. This included everything from interviewing letter signers, writing and designing, to split testing, analytics, printing, and mailing.