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5 Digital Marketing Trends to Act On in 2018

5 Digital Marketing Trends to Act On in 2018

by Krista Scarlett | May 17, 2018 | Blog, Digital Marketing, Industry News

5 Digital Marketing Trends to Act On in 2018 If You’re Not First, You’re Last. With so many studies on the latest digital marketing technologies and tools to use, it can be overwhelming trying to keep up with the trends and knowing which ones to pay...
What Inbound Marketing Can Do For You

What Inbound Marketing Can Do For You

by Krista Scarlett | Sep 19, 2017 | Blog, Digital Marketing, Marketing, Marketing Advice, Strategy

What Inbound Marketing Can Do For You Attract, Convert, Close, Delight As the world of marketing progresses even further into the digital world, inbound marketing is quickly becoming the go-to approach to reach target audiences. Inbound Marketing In a Nutshell Inbound...
10 Tips to Maximize Your Google AdWords Campaign

10 Tips to Maximize Your Google AdWords Campaign

by Krista Scarlett | Aug 2, 2017 | Blog, Data Analytics, Reporting & Testing, Digital Marketing, Marketing Advice

10 Tips to Maximize Your Google AdWords Campaign Google AdWords can be a fantastic avenue for online lead generation… But it can also be a difficult road to navigate if you don’t understand the complexities of the platform. The ability to tweak and change almost...
3 Tips for Printing & Mailing in the Digital Age

3 Tips for Printing & Mailing in the Digital Age

by Troy Dean | Nov 29, 2016 | Blog, Digital Marketing, Mailing, Marketing Advice, Printing

3 Tips for Printing & Mailing in the Digital Age Why Print in the Digital Age? I don’t know if you’ve noticed, but we’re in the digital age of marketing. Personally, I sometimes feel like I’m drowning in push notifications, pop-ups, emails, banner ads, and...
Is Your Donation Portal Responsive?

Is Your Donation Portal Responsive?

by Troy Dean | Apr 14, 2016 | Blog, Digital Marketing, Fundraising, Healthcare, Marketing Advice, Nonprofit & Fundraising, Web Development

Is Your Donation Portal Responsive? You Got This, Right? Online donation has exploded in the last five years. But did you know that 51% of people who visit your website are on their phone? If your donation portal isn’t responsive for desktop, tablet, and mobile...
How to Survive Mobilegeddon

How to Survive Mobilegeddon

by Krista Scarlett | Jun 26, 2015 | Blog, Digital Marketing, Email Marketing, Marketing Advice, SEO

How to Survive Mobilegeddon That Darn Google Machine Last month, Google dropped a bomb on your brand when it changed its mobile search algorithm. Now, mobile-friendly websites rank higher in Google’s mobile search results, nudging procrastinators everywhere to finally...
You’re Doing it Wrong: 5 Killer Email Marketing Mistakes to Avoid

You’re Doing it Wrong: 5 Killer Email Marketing Mistakes to Avoid

by Krista Scarlett | Jun 10, 2015 | Blog, Digital Marketing, Email Marketing, Marketing, Marketing Advice

You’re Doing it Wrong: 5 Killer Email Marketing Mistakes to Avoid Get Your Head in the Game According to Marketo, 94% of people say they get online to check email. It’s the #1 activity on mobile devices, and office workers spend nearly 2.6 hours a day reading and...
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