What Does an Account Manager Do?
What Does an Account Manager Do? A Q&A with Graphcom’s Account Management Maven Jenny Yingling You hear the term “account manager” all the time (and, if you’re a Graphcom client, maybe you’ve even worked with one), but what does an account manager...
Invest in Marketing Products that Deliver
Invest in Marketing Products that Deliver Marketing budgets are hard to come by… Especially for healthcare organizations who often debate the benefits of using in-house resources vs. outside vendors. The reality is, going the agency route will save you money,...
Embrace the Data Revolution With Marketing Analytics
Embrace the Data Revolution With Marketing Analytics A Q&A with Graphcom’s Marketing Analyst Extraordinaire Everywhere we look, it seems like data and analytics are being used across all professions. From marketing to sports, data makes us smarter by showing us...
Branding & Signage—A Happy Marriage for Your Business
Branding & Signage—A Happy Marriage for Your Business Your Brand Identity Matters How do you distinguish one brand from another? Are you a McDonald’s French fry connoisseur, or do you prefer Burger King fries? Do you take your car to Jiffy Lube, or do you prefer...
10 Things We Learned From “10% Happier”
10 Things We Learned From “10% Happier” “Tame the Voice in Your Head and Reduce Stress” I won’t lie—I was skeptical of “10% Happier” before I started reading the book. It’s not that I thought meditation or mindfulness was for hippies or Buddhists (like the...
MEET GRAPHCOM’S HIPAA EXPERT
MEET GRAPHCOM’S HIPAA EXPERT Certified in Protecting Patient Health Information Now more than ever, Graphcom is well-equipped to address the intricacies and ever-changing requirements of Health Insurance Portability and Accountability Act (HIPAA), the federal law...
How to Step Up Your Facebook Marketing Game In 2017
How to Step Up Your Facebook Marketing Game In 2017 Want to Rock Your Social Media Content This Year? Before you put the finishing touches on your social media plan for the year, you should understand the popular trends of 2017 for Facebook. Here are a few popular...
Don’t Mic Drop Your Marketing Efforts
Don’t Mic Drop Your Marketing Efforts Close the Loop and Follow that Lead! You just deployed the final piece of your marketing campaign. The campaign performed well, delivering 50 qualified leads to the sales team. Nice work. It’s time to set sail on that cruise...